Fueling Franchise Growth Through Analytics Dashboard Consolidation
As Studio Pilates rapidly expanded franchise locations internationally, corporate leaders lacked visibility into individual studio operations and performance metrics without laborious manual reporting. Seeking analytics consolidation and enhanced decision-making, Studio Pilates engaged C9 to create a flagship portal centralising key insights from their tech stack.
Built on .NET Core foundations, C9 delivered an integrated portal experience fueled by scheduled data integration from platforms like Xero, MindBody, and marketing channels. Leveraging Power BI Embedded visualisations, franchisors and franchisees can now filter data across multiple operational domains to pinpoint sales drivers, assess customer engagement, and optimise studio performance.
The result is on-demand access to critical data covering membership retention, class utilisation, revenue changes, payroll costs, and lead generation to inform staffing, marketing, and growth strategies network-wide. With a singular analytics platform driving transparency and data-backed decisions, Studio Pilates leadership can now steer franchises toward maximum profitability.
This case study offers a window into C9's unified approach synthesizing disparate data streams into digestible, actionable insights.
Studio Pilates operates a franchise model nationally and internationally and required the ability to view critical reporting on various aspects of performance across the organisation. The brief was to design an integrated dashboard based on Microsoft Power BI Embedded along with various integrations and role-based access control to empower franchisees and drive key business decisions.
Key Functionality
Core Technologies
Project Outcomes & Impact
The Franchisee Management System successfully transformed Studio Pilates' operational oversight by replacing fragmented manual reporting with a unified, self-service BI platform. By consolidating financial, operational, and marketing data into embedded Power BI dashboards, the solution dramatically reduced day-to-day data queries to head office, improved franchisee engagement, and established a scalable foundation for global network growth.